Consumer Research on Travel in South Korea (doi:10.7910/DVN/TJH903)

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Part 1: Document Description
Part 2: Study Description
Part 3: Data Files Description
Part 4: Variable Description
Part 5: Other Study-Related Materials
Entire Codebook

Document Description

Citation

Title:

Consumer Research on Travel in South Korea

Identification Number:

doi:10.7910/DVN/TJH903

Distributor:

Harvard Dataverse

Date of Distribution:

2025-03-24

Version:

1

Bibliographic Citation:

Kim, YangHyeok, 2025, "Consumer Research on Travel in South Korea", https://doi.org/10.7910/DVN/TJH903, Harvard Dataverse, V1, UNF:6:4c6M6eDAzedpkVfDdDmYNQ== [fileUNF]

Study Description

Citation

Title:

Consumer Research on Travel in South Korea

Identification Number:

doi:10.7910/DVN/TJH903

Authoring Entity:

Kim, YangHyeok (Consumer Insight)

Distributor:

Harvard Dataverse

Access Authority:

Kim, YangHyeok

Depositor:

Kim, YangHyeok

Date of Deposit:

2025-03-24

Holdings Information:

https://doi.org/10.7910/DVN/TJH903

Study Scope

Keywords:

Social Sciences, Travel, Tourism, Expense, Cost, South Korea

Abstract:

This data is part of the Weekly Travel Behavior and Planning Study, one of ConsumerInsight’s five syndicated travel studies. The study aims to track and analyze trends in the Korean travel market. It covers three main areas: travel trends, current travel behavior, and future travel plans. We plan to release travel expense data on a weekly basis. Variable labels and values are embedded within the SPSS dataset. The ConsumerInsight Panel (IBP) consists of approximately 860,000 members, all of whom were selected from our annual Automobile Syndicated Study after a thorough reliability and sincerity verification process. No panel members joined voluntarily in exchange for survey rewards. For the Weekly Travel Behavior and Planning Study, participants are selected based on South Korea’s demographic composition (gender, age, and region). Invitations are sent randomly via email, and responses are collected on a first-come, first-served basis until 500 participants complete the survey. To prevent duplicate responses, any respondent is restricted from participating again within three months. The survey is conducted weekly, starting every Monday, with the first Monday of each month marking the beginning of that month’s survey cycle.

Notes:

Data on various topics that make up the Weekly Travel Behavior and Planning Study will continue to be uploaded.

Methodology and Processing

Sources Statement

Data Access

Other Study Description Materials

File Description--f11028175

File: Travel_expense_2501w1.tab

  • Number of cases: 500

  • No. of variables per record: 18

  • Type of File: text/tab-separated-values

Notes:

UNF:6:4c6M6eDAzedpkVfDdDmYNQ==

Variable Description

List of Variables:

Variables

respondent ID

f11028175 Location:

Summary Statistics: Min. 250294.0; StDev 1.1761178570836684E7; Valid 500.0; Mean 5.059760576799999E7; Max. 5.3377524E7;

Variable Format: numeric

Notes: UNF:6:Law9HhLv/C1Z7QBMIYwZbQ==

Survey Start date

f11028175 Location:

Summary Statistics: Max. 2.0250106E7; StDev 0.0; Min. 2.0250106E7; Mean 2.0250106E7; Valid 500.0

Variable Format: numeric

Notes: UNF:6:s/fSHX4YtPTpTHHfR5HcpQ==

Total travel expenses per person(KRW)

f11028175 Location:

Value

Label

Frequency

Text

3.

200,000~300,000 won

50

99.

I do not know

65

1.

less than 100,000 won

30

5.

more than 400,000 won

53

2.

100,000~200,000 won

90

4.

300,000~400,000 won

38

Summary Statistics: Mean 22.12269938650306; Max. 99.0; Valid 326.0; StDev 38.44232811426405; Min. 1.0

Variable Format: numeric

Notes: UNF:6:xFVNwjhev4rQPZGW61mM0Q==

Accommodation cost(KRW)

f11028175 Location:

Value

Label

Frequency

Text

4.

50,000~70,000 won

48

3.

30,000~50,000 won

36

2.

10,000~30,000 won

27

1.

less than 10,000 won

56

5.

70,000~100,000 won

19

6.

more than 100,000 won

75

Summary Statistics: Mean 3.6590038314176243; Max. 6.0; Min. 1.0; Valid 261.0; StDev 1.898026648305439

Variable Format: numeric

Notes: UNF:6:cDg7F3mloOstmifxSt8qJA==

Food and beverage expenses (meals, drinks, etc.)(KRW)

f11028175 Location:

Value

Label

Frequency

Text

2.

10,000~30,000 won

23

4.

50,000~70,000 won

71

5.

70,000~100,000 won

27

3.

30,000~50,000 won

47

6.

more than 100,000 won

82

1.

less than 10,000 won

11

Summary Statistics: Valid 261.0; Max. 6.0; Min. 1.0; StDev 1.4894659090998905; Mean 4.24904214559387

Variable Format: numeric

Notes: UNF:6:sR4Wtff0WpzczzFmsexpBw==

Transportation expenses(KRW)

f11028175 Location:

Value

Label

Frequency

Text

5.

70,000~100,000 won

10

1.

less than 10,000 won

42

4.

50,000~70,000 won

48

6.

more than 100,000 won

57

2.

10,000~30,000 won

74

3.

30,000~50,000 won

30

Summary Statistics: StDev 1.7735905226897954; Min. 1.0; Max. 6.0; Valid 261.0; Mean 3.3103448275862073

Variable Format: numeric

Notes: UNF:6:fSZqHMFYUn3XFwz9YuMuQA==

Shopping expenses(KRW)

f11028175 Location:

Value

Label

Frequency

Text

5.

70,000~100,000 won

3

1.

less than 10,000 won

173

6.

more than 100,000 won

18

4.

50,000~70,000 won

22

2.

10,000~30,000 won

29

3.

30,000~50,000 won

16

Summary Statistics: Mean 1.8773946360153255; Valid 261.0; StDev 1.5039392228315371; Min. 1.0; Max. 6.0

Variable Format: numeric

Notes: UNF:6:Fc3TSsoJbRpmmYkimDbUCA==

Entertainment/culture/sports-related expenses (including admission/use/viewing fees)(KRW)

f11028175 Location:

Value

Label

Frequency

Text

4.

50,000~70,000 won

33

2.

10,000~30,000 won

64

5.

70,000~100,000 won

2

1.

less than 10,000 won

132

3.

30,000~50,000 won

12

6.

more than 100,000 won

18

Summary Statistics: Max. 6.0; Mean 2.091954022988505; Valid 261.0; StDev 1.493309570986894; Min. 1.0

Variable Format: numeric

Notes: UNF:6:s6KvIbkqFcF78Ci3uXFE+g==

Other(KRW)

f11028175 Location:

Value

Label

Frequency

Text

6.

more than 100,000 won

4

2.

10,000~30,000 won

27

5.

70,000~100,000 won

5

4.

50,000~70,000 won

9

3.

30,000~50,000 won

6

1.

less than 10,000 won

210

Summary Statistics: Max. 6.0; Min. 1.0; Mean 1.4061302681992336; StDev 1.017066277945622; Valid 261.0

Variable Format: numeric

Notes: UNF:6:jryu9VoWCnyYg54Pjnk5nQ==

Travel destination

f11028175 Location:

Value

Label

Frequency

Text

6.

ChungCheongnam-do

17

10.

Ulsan

2

11.

Busan

24

5.

ChungCheongbuk-do

20

4.

Gyeonggi-do

34

12.

Gyeonsangnam-do

18

15.

Jeollanam-do

26

1.

Inchoen

10

9.

Daegu

5

8.

Gyeonsangbuk-do

24

7.

Daejeon

9

14.

Gwangju

3

16.

Jeju-do

34

3.

Gangwon-do

63

13.

Jeollabuk-do

16

2.

Seoul

21

Summary Statistics: Valid 326.0; Mean 7.861963190184049; Max. 16.0; Min. 1.0; StDev 4.989462232024081

Variable Format: numeric

Notes: UNF:6:cxkVV2i2dnIuNcHUfR2xaA==

Number of travel companions

f11028175 Location:

Value

Label

Frequency

Text

3.

3 persons

65

4.

4 persons

53

99.

I do not know

10

2.

2 persons

98

1.

Alone

33

5.

more than 5 persons

67

Summary Statistics: Max. 99.0; Mean 6.015337423312882; Min. 1.0; StDev 16.61759246775103; Valid 326.0;

Variable Format: numeric

Notes: UNF:6:4ACIpGZSxgBFKwAJM95h+g==

Duration of travel

f11028175 Location:

Value

Label

Frequency

Text

3.

4 days 3 nights

36

4.

5 days 4 nights

18

99.

I do not know

3

5.

6 days 5 nights

4

6.

more than 7 days 6 nights

11

2.

3 days 2 nights

75

1.

2 days 1 night

179

Summary Statistics: Valid 326.0; Mean 2.736196319018406; StDev 9.372515118224129; Max. 99.0; Min. 1.0

Variable Format: numeric

Notes: UNF:6:w3dCi6QPc1GH0F54kAPpqg==

Gender

f11028175 Location:

Value

Label

Frequency

Text

1.

Male

254

2.

Female

246

Summary Statistics: StDev 0.5004366830554045; Max. 2.0; Mean 1.4919999999999998; Valid 500.0; Min. 1.0

Variable Format: numeric

Notes: UNF:6:lTo4BCcgg5Mn76w/nDyk5g==

Age

f11028175 Location:

Value

Label

Frequency

Text

4.

40s

107

6.

60s

103

3.

30s

89

5.

50s

117

2.

20s

84

Summary Statistics: Mean 4.132; Max. 6.0; Min. 2.0; StDev 1.3763592298011877; Valid 500.0;

Variable Format: numeric

Notes: UNF:6:v/k5KlDI3XtnaQnF5qldeg==

Marital status

f11028175 Location:

Value

Label

Frequency

Text

2.

Single

309

1.

Married

163

3.

Other(Divored, widowed, etc.)

28

Summary Statistics: Min. 1.0; StDev 0.556524427925457; Valid 500.0; Max. 3.0; Mean 1.7299999999999998

Variable Format: numeric

Notes: UNF:6:DYwNCNfLQbGnUtXDnBfb7Q==

Age of the youngest child

f11028175 Location:

Value

Label

Frequency

Text

3.

Infant ~ Elementary school

81

1.

Unmarried

163

5.

Unmarried adult

119

4.

Middle/High school student

49

6.

Married adult

51

2.

Newlywed period(no child)

37

Summary Statistics: StDev 1.8245388139931462; Min. 1.0; Max. 6.0; Mean 3.1540000000000017; Valid 500.0;

Variable Format: numeric

Notes: UNF:6:XakuvjIui9EDoQpraRrSkA==

Occupation

f11028175 Location:

Value

Label

Frequency

Text

6.

Full time homemaker

70

8.

Unemployed/Other

90

1.

Self-employed

35

7.

University/Graduate student

18

2.

Sales/Service worker

21

3.

Skilled worker/General labor worker

43

5.

Management/Executive/Professional

23

4.

Office worker/Technical worker

200

Summary Statistics: Mean 4.774; Max. 8.0; StDev 2.0256184883933646; Valid 500.0; Min. 1.0

Variable Format: numeric

Notes: UNF:6:a8OrPK2EgyrcLy5A7mwEfw==

Household monthly income

f11028175 Location:

Value

Label

Frequency

Text

4.

more than 7m

122

3.

5m ~ 7m

108

99.

NA

131

1.

less than 3m

55

2.

3m ~ 5m

84

Summary Statistics: StDev 42.35128331463867; Mean 28.007999999999992; Min. 1.0; Max. 99.0; Valid 500.0

Variable Format: numeric

Notes: UNF:6:Xp0U/kmU0nNY25OkWVvMXA==

Other Study-Related Materials

Label:

Introduction of Consumer Research on Travel.pdf

Text:

Introduction of the 'Weekly Travel Behavior and Planning Study' and Travel expense data

Notes:

application/pdf

Other Study-Related Materials

Label:

Travel_expense_codebook.pdf

Text:

Variable Codebook of Travel_expense.sav

Notes:

application/pdf